On Saturday, September 5th I had my inaugural solo bookstore book signing experience. The location was Chapters in the New Fairview Mall in St. Catharines, Canada. (For those of you unfamiliar with the area, St. Catharines is in the Niagara Falls area.) The manager of the store, Tammy Powles, and her staff were beyond friendly, and they contributed to making my day a wonderful experience.
Fortunately, I came prepared, thanks to advice given to me by fellow author members of Sisters in Crime Guppies. (Thank you Guppies!) Here were their top five tips:
- Dress nicely, but not over-the-top fancy. You want to be comfortable, and appear accessible without looking sloppy. (I wore a black skirt, black camisole, and a white and black “flouncy thing.”)
- Wear comfortable shoes. (I wore nice, flat sandals, given it was in the mid 80s outside.)
- Have handouts. (I had bookmarks and postcards, which I had pre-ordered from GotPrint.net.)
- Don’t just sit at the desk waiting for people to approach you. Get up and mingle without being aggressive. (I was seated near the Bestsellers. If I saw someone pick up a mystery, I would approach them. If they were into the latest political non-fiction, not so much!)
- Be yourself. People can spot if you’re being fake. (I don’t know how to be anyone else. But it’s great advice, whether we’re at a book signing or at a brunch where we hardly know a soul.)
At the end of the day, I sold a few books, left some signed copies behind for future sales, handed out a bunch of bookmarks and postcards, had four people sign up for my newsletter (I kept forgetting to tell folks about it), and spoke to some really amazing people.
My next bookstore signing will be on Saturday, September 26th at Chapters, Square One, Mississauga. If you’re in the area, please stop by between 1 and 4 p.m. and say hi. I’d love to meet you.
The Hanged Man’s Noose is now available at all the usual suspects, including Chapters.Indigo.ca.